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Shea Terra Organics Introduces New Camel’s Milk Skincare Line

The new Brightening Crème, Face Wash and Facial Masque leaves skin brighter and softer

Shea Terra Organics, an organic skin care line with over 250 beauty goods for hair and skin, is excited to launch a new line with camel’s milk as the unique ingredient. The line includes an Argan, Zafron & Camel’s Milk Brightening Lait Crème and Face Wash and a Moroccan Lava & Camel’s Milk Softening Nomad’s Secret Facial Masque.

Tammie Umbel, the founder and CEO of Shea Terra Organics, has over a decade of experience in formulating beauty and skin care products that introduce consumers to the benefits of unique ingredients sourced from Africa. In fact, she was one of the first to introduce the healing properties of Shea Butter, a mainstay for Shea Terra Organics’ line, into skin care products.

Working closely with cooperatives, scientists, conservatives and non-profits in Africa and after numerous family trips to Africa with her husband and 14 children, Umbel has discovered a source for pure camel’s milk. As camels produce a small amount of milk per day compared to other animals – about a liter and a half – it’s very rich in skin nourishing ingredients like alpha-hydroxy acids, which removes dead skin, iron and vitamin B and C. The lactic acid found in camel’s milk breaks down de-pigmented skin to even skin tone and naturally brightens the skin.

“For years I have been looking for a way to incorporate this multi-beneficial ingredient into a skincare line for US consumers. Camel’s milk is widely used by women in Africa and their beautiful skin is a testament to its efficacy,” explains Umbel. “I am always looking for new ingredients to use that people haven’t seen before and I think people will be pleasantly surprised by the results they see from these new camel’s milk products. We use the highest quality natural ingredients and keep the formulations simple, letting the ingredients, in this case camel’s milk, speak for itself.”

The new Argan, Zafron & Camel’s Milk Brightening Lait Crème brightens skin harnessing the power of two ancient beauty secrets: camel’s milk and Moroccan saffron. The skin brightening effects of camel’s milk paired with saffron’s ability to help skin glow makes this cream work wonders for dry, dull or discolored skin. People with all different skin types can achieve smooth and soft skin with Shea Terra Organics’ 100% natural Moroccan Lava & Camel’s Milk Softening Nomad’s Secret Facial Masque. An age-old nomadic secret to soft skin, this masque comes in a powder form and features camel’s milk and Moroccan Lava Clay that softens and cleanses skin with its mineral rich composition—just add water! Lastly, the Argan, Zafron & Camel’s Milk Brightening Face Wash will give skin a fresh, clean feel while also leaving skin softer and brighter.

The Argan, Zafron & Camel’s Milk Brightening Lait Crème is available for $32, the Moroccan Lava & Camel’s Milk Softening Nomad’s Secret Facial Masque is $28 and the Argan, Zafron & Camel’s Milk Brightening Face Wash is $22. For more information about Shea Terra Organics’ new camel’s milk products or to coordinate an interview with Umbel, please contact Leesa Raab at leesa@adinnyc.com or (212) 693-2150 x314. You can view the entire Shea Terra Organics line at www.sheaterraorganics.com.

About Shea Terra Organics 

For over a decade, Shea Terra Organics’ founder, Tammie Umbel, has been helping native Africans to preserve their wildlife habitats by sharing their indigenous, healing ingredients with the world. Not only do Shea Terra Organics’ premium skin care treatments assist in preservation, they are also the backbone of economic sustainability for many hardworking families across the continent. Unwilling to compromise, Shea Terra Organics uses whole herbs for its potent, synergistic benefits. Learn more at www.sheaterraorganics.com.